Small companies make mistakes when they copy the strategy of large corporations
Allan DIB, author of the book "Marketing plan on one page: get new customers, earn more money, get out of the crowd", claims that a well-thought-out marketing plan will help…

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Search for a sales Manager: down with stereotypes!
Many companies complain that it is difficult to find a good sales Manager. This is confirmed by the statistics of the website <url>.ru, for which even now the demand for…

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The right content for an online store − sales increase in two times
Almost everyone has experienced visiting an online store in their life. Let's say you want to buy a multi-functional multi-cooker to forget about standing at the stove for a long…

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How do businesspeople act in a crisis

Many young entrepreneurs tend to be afraid of the word “crisis”. The moment is quite difficult, a turning point that requires changes both in your own mind and in your actions. Those who are not ready to live and work in a crisis leave the market, but those who have been waiting in the wings can occupy the vacant niches with new products and interesting offers.
The crisis is not the end, but only the beginning…
Often inexperienced entrepreneurs are sure that they will not be able to enter the market with a new product in a crisis, because it is impossible to find investors, etc. But all this is nothing more than an illusion and delusion. Continue reading

Small companies make mistakes when they copy the strategy of large corporations
Allan DIB, author of the book "Marketing plan on one page: get new customers, earn more money, get out of the crowd", claims that a well-thought-out marketing plan will help…

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Crisis in the fitness market: how to save business in a situation of forced lack of demand
Our Ludus Dome fitness and martial arts club is no exception to the current crisis for small and medium-sized businesses. By order of Rospotrebnadzor, the club's activities were suspended a…

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Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market.…

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Five advantages of owls over larks
The lark mode is still associated with hard work and piety, while the owl mode is associated with laziness, a Bohemian lifestyle, and a tendency to excess.Despite the fact that…

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