How to survive in a new workplace
A new job can be associated with a lot of dizzying opportunities and hopes. However, a job change is always exciting, no matter how many times you change it —…

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Factoring or how to solve the problem of receivables
This approach to financial management is an effective alternative to obtaining a loan and is particularly relevant in situations where borrowing is difficult for any reason. The advantages of factoring…

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Apologizing is a bad habit
Sometimes, in order to smooth out the roughness of our actions, we rush to apologize. Apologies are considered as a way to correct errors or as compensation for possible inconvenience.…

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publications

Small companies make mistakes when they copy the strategy of large corporations

Allan DIB, author of the book “Marketing plan on one page: get new customers, earn more money, get out of the crowd”, claims that a well-thought-out marketing plan will help you build a successful business.

In his opinion, most small companies make a mistake when they rely on the strategies of large corporations. Their budgets and tasks are not the same as those of small businesses.

To please the investor, to ensure that the brand name is recognized by a wide range of consumers-all this is not necessary for managers of small companies. Continue reading

Top 6 most banal remarks at an interview or Why applicants give socially desirable answers
Here are the most common interview questions when applying for a job: "Tell us about yourself" (education, experience, Hobbies, etc.) "Describe your strengths and weaknesses" "Tell us about your achievements"…

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10 most useful morning habits
This article focuses on 10 morning techniques that will simplify your life and increase productivity if you make them your healthy habits. Get up early Those who get up early…

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Guerrilla marketing: features and benefits
Guerrilla marketing is one of the most effective methods of product promotion. This tool is best characterized by the expression "You don't see it, but it still exists". For the…

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How do businesspeople act in a crisis
Many young entrepreneurs tend to be afraid of the word "crisis". The moment is quite difficult, a turning point that requires changes both in your own mind and in your…

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