Small companies make mistakes when they copy the strategy of large corporations
Allan DIB, author of the book "Marketing plan on one page: get new customers, earn more money, get out of the crowd", claims that a well-thought-out marketing plan will help…

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Search for a sales Manager: down with stereotypes!
Many companies complain that it is difficult to find a good sales Manager. This is confirmed by the statistics of the website <url>.ru, for which even now the demand for…

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Everything you need to know about online sales registers
Does the activity of online stores and infobusiness fall under the Federal law-54? Neither online stores nor infobusiness activities are named in the list of activities that are exempt from…

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motivation

New year’s rake: how not to make a mistake at a corporate party

The CEO of a large and successful Russian company — by the way, an Expat who recently took up his position — was so worried about the arrangement of a new year’s corporate party that during the holiday, he “flew off the thread” and in a state of nervous breakdown, single-handedly destroyed a huge restaurant in a major provincial city.

New year’s corporate event scares introverted employees and pleases fans of noisy fun and free drinks, drives middle and senior managers of companies crazy and serves as a source of neurosis for the organizers appointed by the management. Continue reading

Five advantages of owls over larks
The lark mode is still associated with hard work and piety, while the owl mode is associated with laziness, a Bohemian lifestyle, and a tendency to excess.Despite the fact that…

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Eye for eye. And 10 more business rules of Donald trump
Before being elected President of the United States, Donald trump was just a very famous billionaire who made a name and fortune in real estate. To be precise, he did…

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10 trends that will help win customers in 2020
Customer experience has long been not just a buzzword, but an important trend that will reach a new level in 2020. These are the client's impressions of interaction with the…

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Small companies make mistakes when they copy the strategy of large corporations
Allan DIB, author of the book "Marketing plan on one page: get new customers, earn more money, get out of the crowd", claims that a well-thought-out marketing plan will help…

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