Small companies make mistakes when they copy the strategy of large corporations
Allan DIB, author of the book "Marketing plan on one page: get new customers, earn more money, get out of the crowd", claims that a well-thought-out marketing plan will help…

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10 career lessons that most people learn too late
Popular author of several bestsellers, management consulting specialist Bernard Marr shares 10 important lessons to learn before your career comes to its natural conclusion. Life is really too short Especially…

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Choosing equipment for catering — we don't spend too much, we get what we need
The restaurant business has been attracting aspiring entrepreneurs for decades. It's not about high profits and quick payback. Interest lies in the non-material plane. Your institution is a way of…

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Advertising methods of business promotion

Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market. Of course, there are always exceptions, but it is safe to say that advertising methods of business promotion are the most effective. Some of them are practically free, while others require financial investments. Let’s look at the main types of advertising that will help you make your company’s products or services more popular.

Without attachments: the main advertising methods of business promotion for free. Continue reading

What business to invest in: looking for options
There is no risk in business without risk, and it is the risk that represents the "reverse side of the coin". Initially, it is very important to determine the profitability…

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New year's rake: how not to make a mistake at a corporate party
The CEO of a large and successful Russian company — by the way, an Expat who recently took up his position — was so worried about the arrangement of a…

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Forex is a powerful weapon in the right hands!
The first link gives us information that Forex is an international currency market where currency exchange takes place. However, this foreign term hides much more than this dry book definition…

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A bad head gives your hands no peace
Body language is a very important part of any communication. The position of our body and the movements that we make when communicating with someone else can spoil or distort…

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