Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market.…

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Why you don't need to leave your comfort zone
As you know, "all self-improvement books boil down to the fact that a person from Miami advises a person in Magadan to get out of their comfort zone" — a…

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The cost of evolution: why is it pointless to fight procrastination and thank God
Every time I was about to start writing this article, something happened that required urgent intervention. A Facebook tab that was accidentally left open flickered — and now, I don't…

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communication

Aggressive seller

Today we will talk about how to protect yourself from aggressive sellers, and if you are connected with sales, how to avoid falling into all sorts of difficulties in trying to sell the customer at any price what he really does not need.

It doesn’t matter what you buy or sell: a car, a fitness club card, insurance, or a toaster.

We distinguish assertiveness from aggressiveness

There is a difference between conditionally positive assertiveness and definitely negative aggressiveness, and it is worth catching. Continue reading

10 trends that will help win customers in 2020

Customer experience has long been not just a buzzword, but an important trend that will reach a new level in 2020. These are the client’s impressions of interaction with the company. If you focus not on how to convince the customer that your product is the best, but on creating a better interac experiencetion and service level, you can achieve much greater results.
According to research by the consulting company PricewaterhouseCoopers, 73% of buyers believe that the quality of customer service is an important factor when making their purchase decision.
10 trends that will help win customers in 2020. Continue reading

Common accounting errors
Common errors in accounting-fines for incorrectly submitted reports-indicate low professionalism of the accountant. Some make mistakes even in such a seemingly simple matter as registering a turnkey LLC. What common…

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Why will having free Wi-Fi increase the profitability of Your business?
Fortunately or unfortunately, today a large number of people simply depend on the Internet. Given that the Internet is constantly evolving, and such major search engines as Yandex and Google…

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Business development on the Internet
If you want your business to be successful and profitable, you need to pay attention to such an issue as the strategy of business development on the Internet. In fact,…

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How do businesspeople act in a crisis
Many young entrepreneurs tend to be afraid of the word "crisis". The moment is quite difficult, a turning point that requires changes both in your own mind and in your…

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