How to stay productive under extreme stress
We usually talk about how to increase personal effectiveness by combining the routine of private life with work. But, unfortunately, each of us faces situations that go beyond the ordinary…

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Small companies make mistakes when they copy the strategy of large corporations
Allan DIB, author of the book "Marketing plan on one page: get new customers, earn more money, get out of the crowd", claims that a well-thought-out marketing plan will help…

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How do businesspeople act in a crisis
Many young entrepreneurs tend to be afraid of the word "crisis". The moment is quite difficult, a turning point that requires changes both in your own mind and in your…

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Monthly Archives: January 2020

Cloud of conflict – a tool for networking and transformation

Almost any state of tension can be expressed in the framework of the conflict model. The conflict model has at least three main advantages:First, we see the immediate problem with extreme clarity, and we understand “why” we are in the conflict.
Second, we significantly reduce the ever-growing irritation about conflict, and as much as possible keep negative emotions under control.
The third and most important advantage is that a correctly constructed conflict model automatically gives us the key to resolving it, and I will explain why this is so. Continue reading

10 commandments of sales growth

COMMANDMENT # 1. BE GREEDY
All entrepreneurs want to increase sales. Those who don’t admit it are lying! In fact, they just want a big increase in sales! After all, you must agree, the question of sales growth is always worth it! And if this statement is easy enough to agree with, then difficulties arise when the second question arises. How? How to ensure sales growth? At this stage, entrepreneurs go all out and, regularly “running through the rake” of luring super-sellers and deep dumping, they understand that there can be only three effective solutions:

1. Increasing the number of contacts with clients, Continue reading

Eye for eye. And 10 more business rules of Donald trump
Before being elected President of the United States, Donald trump was just a very famous billionaire who made a name and fortune in real estate. To be precise, he did…

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Why we don't like age-related colleagues and how fair it is
Employees of retirement and pre-retirement age are often valuable professionals with extensive work experience and in some cases are cheaper than their younger colleagues. This is what makes employers put…

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Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market.…

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Crisis in the fitness market: how to save business in a situation of forced lack of demand
Our Ludus Dome fitness and martial arts club is no exception to the current crisis for small and medium-sized businesses. By order of Rospotrebnadzor, the club's activities were suspended a…

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