Business-ideas and technologies
The philosophy of failure. How failures help you achieve success
Many people have a cherished dream. But why does not everyone decide to implement it? Perhaps it is because it is simply afraid to take on a difficult task: what…

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Search for a sales Manager: down with stereotypes!
Many companies complain that it is difficult to find a good sales Manager. This is confirmed by the statistics of the website <url>.ru, for which even now the demand for…

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New year's rake: how not to make a mistake at a corporate party
The CEO of a large and successful Russian company — by the way, an Expat who recently took up his position — was so worried about the arrangement of a…

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successful solution

The right content for an online store − sales increase in two times

Almost everyone has experienced visiting an online store in their life. Let’s say you want to buy a multi-functional multi-cooker to forget about standing at the stove for a long time. And so you go on a journey through electronic storefronts, and there… There on each of them on 20-30 options with prices, but without any details (no characteristics, no description). Or, alternatively, each product has an instruction attached in electronic form, or so on …twelve. And in addition to information about technology, I would like to understand what terms of cooperation are offered to you. Continue reading →

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Guerrilla marketing: features and benefits
Guerrilla marketing is one of the most effective methods of product promotion. This tool is best characterized by the expression "You don't see it, but it still exists". For the…

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Small companies make mistakes when they copy the strategy of large corporations
Allan DIB, author of the book "Marketing plan on one page: get new customers, earn more money, get out of the crowd", claims that a well-thought-out marketing plan will help…

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Small business with minimal investment — what to try?
To start your own business, you need an idea. Just do not necessarily look for the right ideas in your own head, a huge number of which have already been…

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A bad head gives your hands no peace
Body language is a very important part of any communication. The position of our body and the movements that we make when communicating with someone else can spoil or distort…

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