New year's rake: how not to make a mistake at a corporate party
The CEO of a large and successful Russian company — by the way, an Expat who recently took up his position — was so worried about the arrangement of a…

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How do businesspeople act in a crisis
Many young entrepreneurs tend to be afraid of the word "crisis". The moment is quite difficult, a turning point that requires changes both in your own mind and in your…

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Apologizing is a bad habit
Sometimes, in order to smooth out the roughness of our actions, we rush to apologize. Apologies are considered as a way to correct errors or as compensation for possible inconvenience.…

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Guerrilla marketing: features and benefits

Guerrilla marketing is one of the most effective methods of product promotion. This tool is best characterized by the expression “You don’t see it, but it still exists”.
For the first time this term has become famous after, in 1984, came the eponymous book written by Jay Conrad Levinson. In his creation he introduced the most affordable, do not require huge investments options for promoting products and services to the market. The increase in the number of customers and increased profits are achieved with minimum material investment or none at all. Continue reading
Aggressive seller
Today we will talk about how to protect yourself from aggressive sellers, and if you are connected with sales, how to avoid falling into all sorts of difficulties in trying…

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10 types of employees that will bring you problems
Emotions and behavioral patterns spread like viruses, infecting people. If you interact with positive people, each person increases your chances of being in a good mood and optimistic by 11%,…

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New year's rake: how not to make a mistake at a corporate party
The CEO of a large and successful Russian company — by the way, an Expat who recently took up his position — was so worried about the arrangement of a…

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Why you don't need to leave your comfort zone
As you know, "all self-improvement books boil down to the fact that a person from Miami advises a person in Magadan to get out of their comfort zone" — a…

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