Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market.…

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Ten simple and effective ways to raise prices
Every entrepreneur can say with confidence that raising prices is a morally difficult and unpleasant task. Everyone is afraid of scaring customers, losing profits, etc. But in a crisis, reviewing…

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10 trends that will help win customers in 2020
Customer experience has long been not just a buzzword, but an important trend that will reach a new level in 2020. These are the client's impressions of interaction with the…

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Professional burnout: what is expressed and how to deal with it

From time to time, each of us faces the problem of professional burnout, regardless of whether we love our work or consider it an unavoidable evil for survival.

Remember the feeling that occurs after you have finally finished a large and complex project and, before you have time to exhale, realized that finding the strength and motivation for a new project of the same scale will be very, very difficult.

Or suddenly you find yourself spending more energy than usual to stay afloat. Or you just got bored…

What is professional burnout? What are its main symptoms? How to overcome this unpleasant stage in your career? and how do you distinguish professional burnout from something much more serious? And how, in the end, to overcome this state? Continue reading

Why we don’t like age-related colleagues and how fair it is

Employees of retirement and pre-retirement age are often valuable professionals with extensive work experience and in some cases are cheaper than their younger colleagues. This is what makes employers put up with the peculiarities of older employees.

Relationships between young and old people are never simple. Changing epochs, material conditions of life, methods and technologies of communication sometimes lead to a complete lack of understanding.

“At your age, we melted steel, saddled horses, obeyed our elders, “”everything was wrong,” and so on. Continue reading

Advertising methods of business promotion

Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market. Of course, there are always exceptions, but it is safe to say that advertising methods of business promotion are the most effective. Some of them are practically free, while others require financial investments. Let’s look at the main types of advertising that will help you make your company’s products or services more popular.

Without attachments: the main advertising methods of business promotion for free. Continue reading

Aggressive seller
Today we will talk about how to protect yourself from aggressive sellers, and if you are connected with sales, how to avoid falling into all sorts of difficulties in trying…

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Factoring or how to solve the problem of receivables
This approach to financial management is an effective alternative to obtaining a loan and is particularly relevant in situations where borrowing is difficult for any reason. The advantages of factoring…

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Choosing equipment for catering — we don't spend too much, we get what we need
The restaurant business has been attracting aspiring entrepreneurs for decades. It's not about high profits and quick payback. Interest lies in the non-material plane. Your institution is a way of…

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Labor code: crimes and punishments
The biggest mistake employers make is hiring an employee without an employment contract. Many managers think that the absence of a contract removes their responsibility for non-compliance with labor laws…

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